Design in Technology

The professional exercycle Bike Personal of the Italian company Technogym was presented at Salone del Mobile 2019 exhibition.

Bike Personal is the latest product of the series of iconic products for home wellness Personal, which combine innovations, technology and design. You will be able to try out the comfort and enjoy its stylish design at SIHRE 2020 from 28 to 31 January. The product is inspired by the  science and nature and is a result of collaboration between Technogym (with three decades of research experience in the development of fitness and wellness products) and the famous designer of furniture and architect Antonio Citerio.

The professional exercycle Bike Personal combines the most innovative fitness programs and iconic design that fits into any interior style. The materials used for the manufacture of the appliance are elegant and exquisite – micro-polished steel and aluminum feature the highest level of quality. Not surprisingly the new product of the series was presented at the leading large-scale event for product and interior design in April in Milan - Salone del Mobile 2019.

Personal digital experience while exercising

 Bike Personal is integrated with the Technogym digital platform MyWellness Cloud, which offers rich content and training programs dedicated to fitness, sports and health, available on the product display. Thanks to UNITY – the digital touchscreen interface, users receive a customized experience that includes access to their personal training programs and data, to selected applications, websites and social networks. Another entertainment option is the available access to Netflix, Youtube and TV channels.

In addition to the new Bike, the Personal series also includes: Innovative cross-trainer Cross Personal, treadmills Run Personal, horizontal exercycle Recline Personal and Kinesis Personal - a work of Technogym, which offers 200 options for exercises on less than one square meter and activates all body kinetic circuits thanks to the innovative sliding cable system with a rotation at 360 °.

The wellness and healthy lifestyle are undoubtedly a dominant modern trend, influencing all consumer sectors, and when it comes to interior design, the demand for fitness solutions becomes a priority. The designer and innovative products of the Italian company in Bulgaria brings ATAMA, which offers individual solutions for the wellness and fitness area at home, club, hotel, spa-center, office or sports complex.

You can find out how the company combines the design and technology at SIHRE 2020 from 28 to 31 January in Hall 4, Stand B7.